Privacy policy

Last updated: June 16, 2026

Privacy Policy

Last updated: June 16, 2026

GFly ("we", "us", or "our") operates the website gflyfuture.myshopify.com. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our store or make a purchase.

1. Information We Collect

We may collect the following types of personal data:

  • Name, email address, shipping address, and phone number (when you place an order)
  • Payment information (processed securely via Shopify Payments — we do not store card details)
  • Browsing behaviour on our website (via cookies and tracking technologies)
  • Device and browser information

2. How We Use Your Information

We use your data to:

  • Process and fulfil your orders
  • Send order confirmations and shipping updates
  • Improve our website and product offerings
  • Send marketing communications (only with your consent)
  • Prevent fraud and ensure security

3. Meta Pixel & Facebook/Instagram Advertising

Our website uses the Meta Pixel (formerly Facebook Pixel), a tracking technology provided by Meta Platforms, Inc. The Meta Pixel allows us to:

  • Measure the effectiveness of our advertising on Facebook and Instagram
  • Show you relevant ads based on your browsing behaviour (retargeting)
  • Build custom and lookalike audiences for advertising purposes

As part of our use of the Facebook & Instagram sales channel, we may share certain customer data with Meta, including:

  • Email addresses (hashed)
  • Phone numbers (hashed)
  • Purchase events and browsing activity

This data sharing is done in accordance with Meta's Data Policy. You can opt out of Meta's use of your data for advertising purposes via Facebook Ad Preferences or through your device's ad settings.

4. Cookies

We use cookies and similar tracking technologies to enhance your experience. These include:

  • Essential cookies – required for the store to function
  • Analytics cookies – to understand how visitors use our site
  • Marketing cookies – including Meta Pixel, for advertising purposes

You can manage your cookie preferences through your browser settings or our cookie consent banner.

5. Data Sharing with Third Parties

We do not sell your personal data. We may share your data with trusted third parties, including:

  • Shopify – our e-commerce platform (Shopify Privacy Policy)
  • Meta Platforms (Facebook & Instagram) – for advertising and catalogue integration
  • Pinterest – for catalogue and advertising integration
  • Print-on-demand partners – to fulfil your orders
  • Payment processors – to handle transactions securely

6. Your Rights (GDPR – EU Residents)

If you are located in the European Union, you have the following rights under the General Data Protection Regulation (GDPR):

  • Right to access your personal data
  • Right to rectification (correct inaccurate data)
  • Right to erasure ("right to be forgotten")
  • Right to restrict processing
  • Right to data portability
  • Right to object to processing for marketing purposes

To exercise any of these rights, please contact us at the email address below.

7. Data Retention

We retain your personal data for as long as necessary to fulfil the purposes outlined in this policy, or as required by law (e.g., tax and accounting obligations).

8. Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or misuse. All data is transmitted over SSL/TLS encryption.

9. Children's Privacy

Our store is not directed at children under the age of 16. We do not knowingly collect personal data from minors.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated date. We encourage you to review this policy periodically.

11. Contact Us

If you have any questions about this Privacy Policy or wish to exercise your data rights, please contact us:

GFly
Email: info@gflyfuture.com
Netherlands